A new type of urgent care franchise will soon be coming to Los Angeles. The orthopedic care franchise business OrthoNOW, based in Florida, is seeking to expand its operations into Southern California, according to the company’s chief medical officer, Dr. Alejandro Badia. OrthoNOW’s specialty urgent care centers focus on orthopedic injuries, provide an alternative to… Read More »

BY CELIA AMPEL SPECIAL TO THE MIAMI HERALD Like all the best superheroes, Rebecca Amster has multiple identities. After teaching her Wednesday morning Zumba class in Kendall, she ducks into a bathroom to change. Her plastic purple watch and “Suck It Up, Buttercup” T-shirt make way for a pulled-together suit. She’s off to save a… Read More »

Click to Listen to PodCast »    On a recent trip to Miami, FL. I had the opportunity to tour the OrthoNow Flagship franchise. I was not only blown away by the business model, but the staff and the founder himself Dr Alejandro Badia, all were huge proponents of smart medicine. Why do we call… Read More »

BY JEFFREY MCKINNEY With demand for services up and job satisfaction for providers down, medical franchises are taking off. But beware, one expert says, because ‘franchising in healthcare is not for sissies.’ Walk-in patients with ankle sprains, wrist fractures, concussions and other injuries will soon get instant relief, if OrthoNow realizes its plan to sell… Read More »

Fort Lauderdale, Fl., July 22, 2014 Diversity MBA Magazine, an internationally distributed publication, announced the names of the Top 100 under 50 Diverse Executive and Emerging Leaders for 2014. This year was the most competitive yet and Chief Medical Officer at OrthoNOW™ Doral, Dr. Alejandro Badia, was among the leaders chosen. Dr. Badia was selected… Read More »

Many Americans believe that the health care industry will benefit from President Obama’s health care legislation known as the Affordable Care Act. Growth in the area of outpatient medical centers was something that was already expected as the immense baby boomer generation ages. However, the prospect of extending health insurance to an estimated 30 million… Read More »

America’s hospital industry prepares for upheavalAMERICA’S hospitals are the most expensive part of the world‘s most ex— pensive health system. They accounted for $851 billion, or 31%, of American health spending in 2011. If they were a country, they would be the world’s 16th-1argest economy. And they are in the midst of dramatic change, much… Read More »

By ELISABETH ROSENTHAL DECEMBER 2, 2013SAN FRANCISCO — With blood oozing from deep lacerations, the two patients arrived at California Pacific Medical Center’s tidy emergency room. Deepika Singh, 26, had gashed her knee at a backyard barbecue. Orla Roche, a rambunctious toddler on vacation with her family, had tumbled from a couch, splitting open her… Read More »